BROMPTON BIKES
PROJECT FOCUS
E-Commerce, project management, large volume retouching
Our client
Brompton Bikes, the world famous foldable bicycles handmade in London.
The brief
We were asked to take over the whole image post-production needs of Brompton Bikes’ new website. This included a full range of their catalogue shot in 7 different angles, all the colour options, with 3 different lighting options and seat options. Also we were tasked with going through their whole accessories line which was shot over many years by different photographers, and uniting the whole range in preparation for the website launch.
The brief also asked for a specific off-white background colour, and a pure white option for each image, thus we had to find a away to tackle that.
The challenge
Project managing over 2000 images in a very short deadline for their website launch, both our project manager who kept track of the whole process, and our retouchers who found various ways to streamline the workflow made sure that the images were delivered within the time limit, with repeatable results for later additions.
As many retouchers know, bicycles are one of those things where masking can be a daunting task, but we are confident with our workflow and skill to be able to deliver high quality modular images for all needs.