Print and digital campaign featuring the Qatar Airlines award-winning cuisine, service, and in-flight entertainment, as a part of ‘A World Like Never Before’ campaign. Background plates taken in Qatar, the creative and production team arrived to London to complete the project with the talent shoots.
We were asked to make sure that the campaign where the locations are shot remotely and without people is later on, added various family groups for different regions, interchangeably. Retoucherie was only involved in the principal photography, consulting and making sure that the perspectives, angles and distances of the talent shots did, for sure, match the remote location photography in order for the relevant post production studio has all the images they require.
We provided quick and fast mock-ups for the photographer and the creatives to look at as images were shot, adjusting the angles if necessary. With our expertise we gave advice on shadows, lighting and various details that would make things much easier later down the pipe.
Client: Qatar Airways
Agency: 180Kingsday
Photographer: Dario Mitidieri